6 Slow Fashion Brands Taking Over (Affordable Non-Fast Fashion)

Georgette Kilgore headshot, wearing 8 Billion Trees shirt with forest in the background.Written by Georgette Kilgore

Eco-Friendly Natural Products | January 11, 2024

Slow fashion brands decorated with leafy prints and green styles.

Fast fashion’s trendiness, low cost and overwhelming availability make it enticing to buyers, but as sustainable and green living moves to the mainstream, slow fashion brands are emerging as affordable, eco-friendly alternatives to the previous ecological harmful industry.

Slow fashion brands are taking over the marketplace by lifting the veil on the ugly side of fast fashion, with its toxic dyes, heaps of non-biodegradable waste, mass consumption of resources, and inhumane production. Affordable slow fashion labels are proving you don’t need to spend a fortune for long-lasting, earth-friendly, and ethically made clothes that look and feel wonderful.

Check out some of the best brands that are leading the revolution.

Our Favorite Slow Fashion Brands Reviewed

1

Best Overall Slow Fashion Brand: Reformation

The best part is that they show you the environmental footprint of each item!

2

Best Sustainability Slow Fashion Brand: Kotn

Plastic free, certified B-Corp, and no toxic dyes make this slow fashion brand a must have.

3

Best Affordable Slow Fashion Brand: Mien

Great looks at affordable prices from a GOTS-certified brand.

4

Best Eco-Friendly Fashion Brand for Kids: Warp+Weft

Family owned, this slow fashion brand has cut water use by amazing amounts.

5

Best Slow Fashion Style: People Tree

Gorgeous, timeless looks that are perfect for your capsule wardrobe!

6

Best Slow Fashion Brand for Men: Toad&Co

Sharp style that won’t hurt the planet.

What is Slow Fashion?

While the fast fashion industry mass-produces clothing constantly to keep up with demand and trends, slow and non-fast fashion brands turn down the endless product churn. Instead of shady practices to make tons of cheap garments that wear out and end up in landfills, slow fashion stores make smaller amounts of quality items that last, reducing waste and strain on the environment.

1
Best Overall Slow Fashion Brand: Reformation

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s- everything from activewear to formalwear
Price: $-$$
Sizes Available: XXS-3XL (US 0-24)
Location: Los Angeles, CA
Ethics and Sustainability: Ethics and Sustainability: Eco-friendly and recycled materials, repurposing, fair wages, environmental footprint transparency, climate and water neutral.
Rating: 5 out of 5

Why We Rank This Best Among Slow Fashion Brands

For anything from basics and denim to intimates, swimwear, and black tie dresses, Reformation applies fashion sense and a sense of responsibility. Their clothes are made by fairly paid workers in certified green facilities using sustainable materials like organic cotton, recycled cotton, regenerated nylon, linen, and Tencel. Reformation further slows down their fashion’s life cycle by upcycling vintage clothes and deadstock.

This brand shows how much they value transparency by describing each item’s environmental footprint! (You can figure up your personal emissions by using an online ecological footprint calculator, and then reach out to one of the top carbon offset providers to learn how to erase our emissions using a tree planting carbon offset.)

What is Tencel?

Tencel, also known as Lyocell, is a form of rayon made of organic cellulose fiber. Tencel rayon is used as a blend in denim, dress shirts, underwear, and other products to make them soft, silky, airy, and moisture-wicking. Unlike traditional rayon, Tencel production does not involve carbon disulfide, which is toxic to people and the environment.1

What is Deadstock?

Deadstock is unpurchased merchandise that a company pulls from shelves when outdated. Sometimes, styles and pieces come back in style, and companies sell deadstock as vintage. Other times, slow fashion companies repurpose deadstock to reduce new production and improve sustainability.2

2
Best Sustainability Slow Fashion Brand: Kotn

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s, men’s, and unisex practical clothing staples, loungewear, underwear, bags, and accessories
Price: $
Sizes Available: XS–XXL
Location : Toronto, Canada
Ethics and Sustainability: Organic, certified B-Corp, safe and fair labor standards, plastic-free packaging, non-toxic dyes.
Rating: 5 out of 5

Why We Rank This Best Among Slow Fashion Brands

The ethical and sustainable fashion brand Kotn makes Egyptian cotton clothes in the Nile Delta and gives back to local communities. Kotn is helping build schools and has funded thousands of farms, impacting over 100,000 people. Their ethical and transparent slow clothing supply chain provides quality clothes for comfort, made with non-toxic dyes and packaged without plastic.

What Is Wrong With Standard Textile Dyes?

Two-thirds of textile dyes contain toxic and acutely toxic chemicals, many of which linger permanently in waterways and devastate marine life.3

3
Best Affordable Slow Fashion Brand: Mien

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s, maternity, and children’s versatile tops, dresses, jumpsuits, jackets, and accessories
Price: $$
Sizes Available: XS–3XL
Location : Los Angeles, California
Ethics and Sustainability: GOTS-certified, locally-owned fabric mill, small-batch, fair labor practices, eco-friendly fabrics, plastic-free packaging, non-toxic dyes.
Rating: 5 out of 5

Why We Rank This a Best Among Slow Fashion Brands

Mien makes woman-friendly clothes that are affordable, machine washable, and pre-shrunk to fit effortlessly before, during, and after pregnancy.

Their small-batch clothes come from custom-knit certified organic bamboo, modal, and linen to be easy on the environment. In addition, by eliminating drycleaning and cutting out plastics in favor of compostable, recyclable, or recycled materials, Mien makes clothes sustainable from production and shipping to garment care.

4
Best Eco-Friendly Fashion Brand for Kids: Warp+Weft

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s and maternity, men’s, toddler, and kids’ jeans, jackets, jumpsuits, and underwear
Price: $
Sizes Available: 00-24, men’s big and tall
Location: New York
Ethics and Sustainability: Family-owned, bleach-free, low water use, supply chain transparency
Rating: 5 out of 5

Why We Rank This Best Among Slow Fashion Brands

Whereas making a single pair of jeans typically takes 1,500 gallons of water, a pair of Warp+Weft jeans uses just 10 gallons. Warp+Weft also treats 98% of their water and implements Dry Ozone technology instead of bleach to color their denim. This affordable slow fashion brand is committed to ethical working conditions and wages, International Social and Environmental & Quality Standards compliance, and transparent manufacturing operations.

For every body of all ages, Warp+Weft makes stylish and well-fitting jeans from U.S.-sourced cotton, Lycra, and Tencel colored with high-quality dyes.

5
Best Slow Fashion Style: People Tree

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s essentials, dresses, jackets, jumpsuits, knitwear, underwear, sleepwear, and jewelry
Price: $$
Sizes Available: EU 8-16
Location: Tokyo
Ethics and Sustainability: Organic, fair trade, recycled, artisan craft
Rating: 5 out of 5

Why We Rank This Best Among Slow Fashion Brands

In 2013, People Tree was the first clothing company to get the World Fair Trade Organization (WFTO) product label.

They work around the world for fair trade alongside underprivileged workers and farmers to empower communities. People Tree is taking over the UK fashion scene with luxurious slow clothing from environmentally friendly fabrics like organic, fair trade cotton.

6
Best Slow Fashion Brand for Men: Toad&Co

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s and men’s basics, outerwear, loungewear, knitwear, and accessories
Price: $$$
Sizes Available: XS-XXL
Location: Santa Barbara
Ethics and Sustainability: Vegan, recycled, organic cotton, Tencel, and hemp, sustainability education
Rating: 5 out of 5

7 More Chic Non-Fast Fashion Brands

In addition to the slow fashion brands that ranked on the list of best, there are more that are working from an environmentally responsible standpoint. The following brands offer chic styles and gorgeous looks… all with an eco-friendly fashion label.

7Christy Dawn

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s fashion-forward tops, blouses, loungewear, swimwear, and more
Price: $$$
Sizes Available: XS-XL, petite sizes
Location: Los Angeles
Ethics and Sustainability: Regeneratively grown cotton, farm-to-closet, deadstock
Rating: 5 out of 5

Why We Love This Slow Fashion Brand

Beautiful practices yield beautiful fashion pieces through Christy Dawn’s sustainable growing and production. They repurpose old things into new clothes using deadstock fabrics.

When they grow natural cotton fibers, Christy Dawn replenishes soil to deplete carbon, promoting biodiversity and healing. A little pricey, but definitely comparable with national ‘fast’ brands.

8Sotela

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s body-positive tops, dresses, bottoms, jumpsuits, jackets, and accessories
Price: $$$
Sizes Available: XXS-5XL US 0-30, petite and tall inseam length options
Location: Los Angeles
Ethics and Sustainability: Body positivity, eco-friendly fabric, recycled packaging, capsule wardrobe, handmade
Rating: 5 out of 5

Why We Love This Slow Fashion Brands

Body positive slow fashion brand Sotela is changing the industry by making highly adaptable garments. Their universal and durable pieces are hand-made from sustainable fabrics like Tencel, modal, and linen.

Sotela’s clothes are comfortable, work for any occasion and last a long time, making perfect staples in a capsule wardrobe. All shipments come in recycled packaging.

9Eileen Fisher

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Luxury tops, tees, tanks, sweaters, bottoms, denim, outerwear, sleepwear, bags, and shoes
Price: $$$$$
Sizes Available : XXS-3XL
Location: New York
Ethics and Sustainability: Certified B-Corp, Bluesign certified, Renew, Waste No More, Women Together, Eileen Fisher Leadership Institute, human rights, artisan craft, responsible fibers
Rating: 5 out of 5

Why We Rank This Best Among Slow Fashion Brands

Since 2009, Eileen Fisher has upcycled millions of unused and old pieces into elegant new clothes. This slow fashion brand works with families and artisans throughout their global supply chain, from organic, local cotton growing to weaving and dying. Eileen Fisher also sells recycled cashmere, polyester, and nylon, and regenerative wool products.

They detail green garment care instructions and encourage recycling clothes. This non-fast fashion store designs a cohesive and circular system of clothes that enables capsule wardrobes and eliminates waste. The Eileen Fisher brand supports human rights, fair trade, local workers, and women artisans.

10Organic Basics

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s and men’s cohesive basics, denim, underwear, yoga/activewear, swimwear, and accessories
Price : $$-$$$
Sizes Available: XS-XXL
Location: Copenhagen
Ethics and Sustainability : Organic, recycled, local, eco-activism, transparency
Rating: 5 out of 5

Why We Love This Slow Fashion Brand

Organic Basics produces functional and straightforward everyday looks from ethically sourced and produced organic cotton, Tencel, and recycled materials in Europe. They also back environmental activism and sustainability and lead transparency through their item Impact Index and Impact Reports.

11Two Days Off

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s fresh tops, dresses, bottoms, sweaters, jackets, jewelry, and accessories
Price: $$-$$$$
Sizes Available: XS-XXL
Location: Los Angeles
Ethics and Sustainability : Plastic-free shipping, certified carbon-neutral, deadstock, woman-owned, Samples and Seconds, small batch
Rating: 5 out of 5

Why We Love This Slow Fashion Brand

Carbon-neutral from the start, Two Days Off sells near-new returns instead of throwing them out. They craft clothing from deadstock and recyclable, locally-sourced natural fibers. Cutting and sewing their made-to-order basics in small batches and shipping their orders without plastic are some of the ways they commit to reducing waste.

12Tradlands

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s classic tops, dresses, shorts, coveralls, jackets, sweaters, and accessories.
Price: $$-$$$
Sizes Available: XXS-5XL
Location: Los Angeles
Ethics and Sustainability: Worn-Well Exchange, eco-friendly fabrics, durability, fair labor practices
Rating: 5 out of 5

Why We Love This Slow Fashion Brand

Tradlands offers long-lasting and well-fitting pieces in inclusive sizing. Durability through deliberate stitching and natural textiles like linen and cotton allows them to extend garments’ life cycles in the Worn-Well Exchange program.

They employ fairly treated and paid employees in a production process that is specialized for added sustainability.

13Valani

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s feminine tops, dresses, bottoms, and accessories.
Price: $$$-$$$$$
Sizes Available: US 0-12
Location: San Leandro, CA
Ethics and Sustainability: Sustainable packaging, low-impact and recycled fabrics, GOTS-certified, WOC-owned
Rating: 5 out of 5

Why We Love This Slow Fashion Brands

Valani strategically cuts fabric to use as much as possible. The label’s light and flowy styles are all made from plant-based and organic fibers like hemp, Tencel, and banana viscose, non-toxic natural dyes, and shipped with packaging made of straw, hemp, jute, and recycled fabric.

More of the Best Slow Fashion Brands: Affordable Looks, Sustainable Style

Curating a durable and flexible capsule wardrobe can be a significant monetary investment. But truly fighting cheap fast fashion requires affordable clothing options that make slow fashion accessible to more people and more budgets.

14Girlfriend Collective

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s, maternity, and men’s outerwear, loungewear, sleepwear, leggings, yoga/activewear, cycle shorts, underwear, and swimwear
Price: $$
Sizes Available : XXS-6XL
Location: Seattle
Ethics and Sustainability: Recycled PET bottles, regenerated nylon, ReGirlfriend (store credit for used clothes)
Rating: 5 out of 5

15Pact

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s, maternity, men’s, children’s, and babies’ basics, underwear, activewear, and outerwear
Price: $-$$
Sizes Available: XS-3XL
Location: Seattle
Ethics and Sustainability: Fairtrade organic cotton, non-toxic, low water use
Rating: 4 out of 5

16Able

Photo that shows the characteristics of beech tree.
Clothing Styles and Range: Women’s tops, dresses, bottoms, bags, shoes, leather, accessories, and jewelry.
Price: $-$$$$
Sizes Available: XS-XL
Location: Nashville
Ethics and Sustainability: Repurposed shipping materials, recycled, clean water tannery practices, seeking WRAP certification, zero-waste GOTS-certified cotton, educating women
Rating: 5 out of 5

How To Find Non-Fast Fashion Brands Near You

Finding slow fashion brands near you is the best way to limit the carbon footprint that’s generated by your purchase. The following brands are located around the country, and you can also perform a simply google search to check for brands and local shops in your area.

And, if you’d like to erase your entire yearly emissions, reach out to a carbon credit provider for a tree planting carbon offset program.

Try These Slow Fashion Stores and Slow Fashion Companies

  • Amour Vert

Out of San Francisco, this slow fashion brand makes clothes from sustainably harvested beechwood fibers, GOTS-certified organic cotton, non-toxic silk, and eucalyptus.

  • ARMEDANGELS

For eco-friendly organic and recycled basics, sportswear, denim, knitwear, and accessories, look to this Fair Wear Foundation Member.

Search These Slow Clothing and Non-Fast Fashion Stores Online

  • Made Trade

Based in Portland, Made Trade is a BIPOC-owned online non-fast fashion store that creates fair trade, recycled, vegan looks handcrafted in the U.S.A.

  • Alternative Apparel

This online vintage-inspired slow fashion store uses eco-friendly packaging, organic and recycled materials, and low-impact dyes. Alternative Apparel follows Fair Labor Association (FLA) guidelines, and most of its facilities are WRAP certified.

The public is learning how shopping habits hurt people, animals, and the environment. Slow fashion is finally taking over due to the massive demand for gentler, kinder, and responsible business practices. Now, there are countless slow clothing brands and unique styles. So anyone can do their part striving for a cleaner, healthier, more equitable future by supporting the best slow fashion brands.

Read More About the Best Eco-Friendly Products to Lower Your Environmental Impact:


References

1“Lyocell.” Wikipedia, 31 Aug. 2021. <https://www.wikipedia.org/wiki/Vintage_clothing#Deadstock>

2Verma, Yogendra. “Toxicity Assessment of Dye Containing Industrial Effluents by Acute Toxicity Test UsingDaphnia Magna.” Toxicology and Industrial Health, vol. 27, no. 1, 7 Sept. 2010, pp. 41–49, 10.1177/0748233710380218.

3Khattab, Tawfik A., et al. “Textile Dyeing Industry: Environmental Impacts and Remediation.” Environmental Science and Pollution Research, vol. 27, no. 4, 14 Dec. 2019, pp. 3803–3818, 10.1007/s11356-019-07137-z